Bismillah..
Here is about the little explaination of chapter 3. Below is the learing outcome which stated as question and there are answer for the question given :
List and describe the four
basic components of supply chain management
- Supply chain strategy is the strategy for
managing all the resources required to meet customer demand for all
products and services
- Supply chain partners are the partners chosen to
deliver finished products, raw materials, and services including pricing,
delivery, and payment processes along with partner relationship
monitoring metrics
- Supply chain operation is the schedule for
production activities including testing, packaging, and preparation for
delivery
- Supply chain logistics is the product delivery
processes and elements including orders, warehouses, carriers, defective
product returns, and invoicing
Explain customer
relationship management systems and how they can help organizations understand
their customers
- CRM is not just technology, but a strategy,
process, and business goal that an organization must embrace on an
enterprisewide level. If an
organization does not embrace CRM on an enterprisewide level it will have
a difficult time gaining a complete view of its customers. CRM can enable an organization to
identify types of customers, design specific marketing campaigns tailored
to each individual customer, and understand customer-buying behaviors.
Summarize the
importance of enterprise resource planning systems
- Enterprise resource planning systems provide
organizations with consistency. Enterprise resource planning (ERP)
integrates all departments and functions throughout an organization into
a single IT system (or integrated set of IT systems) so that employees
can make decisions by viewing enterprise wide information on all business
operations. An ERP system provides a method for effective planning and
controlling of all the resources required to take, make, ship, and
account for customer orders in a manufacturing, distribution, or service
organization. The key word in enterprise resource planning is enterprise.
Identify how an organization can use business
process reengineering to improve its business
- The purpose of BPR is to make all your processes
the best-in-class. Companies frequently strive to improve their business
processes by performing tasks faster, cheaper, and better. Companies
often follow the same indirect path for doing business, not realizing
there might be a different, faster, and more direct way of doing
business. BPR provides companies with a way to find the different, more
direct way of doing business, such as Progressive Insurance.
- If your students are unfamiliar with business processes have them review plug-in B2 – Business Processes for a detailed look at common business processes, business process modeling, continuous improvement, and business process reengineering.
Customer Relationship Management
Involves
managing all aspects of a customer's relationship with an organization to
increase customer loyalty and retention and an organization's profitability.
CRM allows an organization to gain insights into customers' shopping and buying
behaviour in order to develop and implement enterprise wide strategies.
Understand
all customer communication allows the organization to communicate effectively
with each customer. It gives the organization a detailed understanding of each
customer's products and services record regardless of the customer's preferred
communication channel.
Enterprise Resource Planning (ERP)
Integrates
all departments and functions throughout an organization into a single IT
system so that employees can make decisions by viewing enterprise-wide
information on all business operations.
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